The Flagship in Architectural Digest

Renderings courtesy of Mita Corsini Bland.

Fashion designer Romona Keveza’s new bridal and ready-to-wear flagship feels more like a French couturier’s salon than a penthouse in midtown Manhattan.

Keveza collaborated with A-list interior designer Mary McDonald to create the perfect pied-à-terre at the iconic Rockefeller Plaza. The space has a subtle color scheme of neutrals and grays. Floor-to-ceiling mirrors line the walls, and an ensemble of low-to-the-ground slipper and klismos chairs provide seating for guests.

 Rather than sifting through racks of clothing, customers will select the dresses that spark their interest on an iPad and promptly receive the samples to try on.

Like the grand salons of Paris the Romona Keveza Flagship is open by appointment only.

Renderings courtesy of Mita Corsini Bland.

Romona Keveza Interview with the culturemap Dallas magazine

At Stanley Korshak's recent bridal couture and cocktail fete, we sat down with Romona Keveza, the New York-based luxury bridal and evening gown designer. She has styled Angelina Jolie, Lea Michelle, Christina Hendericks and — even more daring — has created thousands of gowns for anxious brides. After watching her designs float by at the fashion show in the Crescent Hotel, we found a quiet place to chat in Korshak's Bridal Salon.

CultureMap: What made you take such a bold step in starting your business 12 years ago?

Romona Keveza: I was working in retail but also made clothing of my own. I made a black velvet gown, and a very VIP client wanted that dress done it white silk. I originally said no, because satin is very delicate. But when I was offered $10,000, I said, yes.

I realized I could do this. For the first nine years, I focused on bridal. Then, white turned into red when Penelope Cruz and Nicole Kidman requested red gowns. 

Read Full Interview

Romona Keveza designs bridal gowns and eveningwear for high-profile clients like Angelina Jolie. Romona Keveza/Facebook